Orange Peel
Design and development for a startup software agency.
GOAL

To create a fun, inviting, and user-friendly website that reflects the bakery’s warm and playful personality. The main objective was to design an engaging visual identity and develop smooth, interactive animations to enhance the browsing experience.

MY ROLE

UX/UI DesignDesigned a bright, cheerful website using a vibrant orange and pink color palette to evoke warmth and playfulness. Focused on a simple, intuitive layout that makes browsing easy and enjoyable.

Webflow Development
Developed the site in Webflow, implementing custom animations to create a fun, dynamic experience. Ensured full responsiveness and accessibility for a seamless experience across devices.

PROCESS

ChallengeThe bakery needed a website that captured its friendly, handcrafted feel while making it easy for customers to explore products and get excited about their offerings. The challenge was to balance playfulness with functionality and keep the site visually engaging yet simple to use.

Analysis and Approach
Designed a bold and colorful UI that reflects the bakery’s brand personality. Focused on usability and accessibility, ensuring the site is easy to navigate for all users. Kept the structure clean and simple, so customers can quickly find products and essential information.

Design Process
Created wireframes to define a clear information hierarchy and user journey. Designed an interactive product display, ensuring an engaging and memorable browsing experience.

Development in Webflow
Built the website using Webflow’s Client-First system, ensuring easy content updates. Implemented custom hover animations: when hovering over a product card, the image smoothly slides away to reveal a description. Ensured accessibility with proper ARIA labels, strong color contrast, and optimized keyboard navigation. Optimized performance and responsiveness, ensuring a smooth experience across all devices.

RESULTS

✅ A bright, welcoming website that reflects the bakery’s joyful personality.
Engaging product interactions that enhance user experience.
Fully responsive and accessible design, ensuring usability for all visitors.
✅ A fun, modern digital presence that helps the bakery stand out.